CASE 01 · PREMIUM HOME FRAGRANCE
2025
Aromely
- BUILT
- MANAGED
+72%
EMAIL & SMS REVENUE
+39% total revenue in 90 days.
VISIT STORE — Aromely (opens in a new tab)HEAD OF GROWTHTRAINED AT
eCom Growth,
solved for you.
Miami, USA based. 8+ years experience.
THE OFFER · 1:30
What I do, for who, and my offer, shall we?
ACCEPTING PARTNERSHIPS 4/5 SLOTS
Sheet SocietyDr. DiamondHeightsEight Day
+0%
EMAIL/SMS REV
+0%
TOTAL REVENUE
0%
VIA EMAIL/SMS
01 · THE ERRORS
1 / 6
4 mistakes that keep you stuck.
STEP 1 · YOUR YEARLY REVENUE
Then tap through 4 mistakes. It takes 20 seconds.
02
HOW IT WORKS
What if you had a
growth partner?
Here’s exactly how the funnel gets fixed, top to bottom.
02
HOW IT WORKS
What if you had a
growth partner?
Here’s exactly how the funnel gets fixed, top to bottom.
START
WEEK 1
Full-funnel analysis
Unit economics, leakage across ads, store and email, and your north-star number.
WEEKS 2–3
The roadmap
Fix the leaks first. Margin before spend.
TOP OF FUNNEL
Acquisition on margin
Scale what’s profitable, not what has the best ROAS. UGC-first creative.
MIDDLE
The store converts
CRO and offers, not discounts. More revenue from the same traffic.
BOTTOM
Retention compounds
Email and SMS sell to customers you already paid for.
EVERY WEEK
One scoreboard
Acquisition, store and retention move as one engine.
THE RESULT
Scale what’s profitable.
03
THE METHOD
One engine,
not three agencies.
Most brands split growth into “Google”, “Meta” and “CRO”. I run it as one system, synced at the unit-economics level.
UNIT
ECONOMICS
SYNCED · EVERY CHANGE MOVES ALL THREE
ACQUISITION
CAC · MER
Paid media, judged on profit.
Google and Meta run from one plan and one budget, steered by blended CAC and MER instead of each platform’s own ROAS.
STORE CRO
CVR · AOV
More from the traffic you already pay for.
Offers, product pages and checkout, improved through A/B tests so conversion rate and order value rise together.
RETENTION
LTV · REPEAT
Customers who come back.
Email flows and campaigns in Klaviyo that turn first orders into repeat purchases and lifetime value.
04
PROOF
Let’s Talk in numbers.
CASE 01 · DTC · 90 DAYS
+72%
EMAIL & SMS REVENUE
email & sms revenue from $2.3M to $4.0M
Total revenue $7.5M → $10.5M (+39%)
CASE 02 · DTC · 30 DAYS
+79%
EMAIL & SMS REVENUE
email & sms revenue from $934K to $1.67M
Total revenue $4.9M → $7.3M (+50%)
CASE 03 · DTC · 90 DAYS
+120%
EMAIL & SMS REVENUE
email & sms revenue from $1.5M to $3.3M
Share of revenue from email & SMS 18% → 35%
SOURCE · KLAVIYO BUSINESS SUMMARY VS PREVIOUS PERIOD
CLIENT RESULTS
REAL NUMBERS- Sheet SocietyVISIT STORE
−60%
CAC IN 30 DAYS
Ad budget cut in half. Same performance. UGC-first.
- nothing else.VISIT STORE
+$500K
ADDITIONAL REVENUE
CRO and full website optimization.
CAPABILITIES
THE STACK- Claude Code
- Higgsfield
- Meta
- TikTok Shop
- GitHub
- Shopify
- Amazon
05 · THE WORK
1 / 4
Stores I’ve built
and still run.
Not mockups. Live brands you can visit right now.
aromely.com
CASE 01 · PREMIUM HOME FRAGRANCE
2025
Aromely
- BUILT
- MANAGED
+72%
EMAIL & SMS REVENUE
+39% total revenue in 90 days.
VISIT STORE — Aromely (opens in a new tab)
CASE 02 · BEDDING & HOME
2025
Sheet Society
- BUILT
- MANAGED
−60%
CAC IN 30 DAYS
Ad budget cut 50%, same performance. UGC-first.
VISIT STORE — Sheet Society (opens in a new tab)
CASE 03 · HANDMADE DOG GIFTS
2025
Doggie & Me
- BUILT
- MANAGED
+79%
EMAIL & SMS REVENUE
+50% total revenue in 30 days.
VISIT STORE — Doggie & Me (opens in a new tab)
CASE 04 · SENSITIVE SKINCARE
2025
nothing else.
- BUILT
- MANAGED
+$500K
ADDITIONAL REVENUE
CRO and full website optimization.
VISIT STORE — nothing else. (opens in a new tab)RECEIPTS
REAL DASHBOARDS · NAMES HIDDEN
06
FIT
Like Caviar, this is
Not for everyone.
FOR YOU IF
- You’re at 7 or 8 figures, ready for the next
- You want one owner of results, not five vendors
- You’ll share real numbers and decide fast
NOT FOR YOU IF
- You’re pre-revenue or pre product-market fit
- You want the cheapest agency to “just run ads”
07
APPLY
Let’s Meet up, apply.
5 quick questions. I read every one myself.